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I just went to another seminar not too long ago, and they’ve stepped away from that almost entirely, because the truth is, they don’t need to. I got this way at Gold’s Gym and Equinox and 24 Hour Fitness-all of the gyms you like to talk shit about.’” I am the best person in this class, and I never heard of CrossFit until right now. I think there was six of us that took the class, and at the end of it he said, ‘What do you think?’ I said, ‘You ought to stop talking so much shit, because it makes you look bad. When I went to my first CrossFit seminar, Greg Glassman taught it. “I’ll admit I was put off by CrossFit right out of the gate. If there were a better way to build muscle, bodybuilders would do it.” Or bodybuild with some CrossFit on the side. So how do you look like Rich Froning, without training like him? It’s easy: bodybuild. “A lot of people getting into CrossFit want to look like Rich Froning, but they’re not going to train like Rich Froning (three sessions a day, usually extremely heavy). We worked some CrossFit in, but that’s after we achieved the physique we’re looking for that’s when we’re just playing games, and getting a little leaned out.” We didn’t get those guys fit by doing CrossFit. On the back, it’s got all of the films that myself and my buddies who own this gym, have worked on. So, we’re a CrossFit gym that does one-arm dumbbell rows, pec flyes, lunges, and things like that. The BMF is either Bad Mother****** or Bodybuilding Made Functional, however you want to look at it. “My buddies and I opened a gym in Santa Monica, California called CrossFit BMF.
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And I don’t know why everybody gets away from that.” One Bad Mother****** You want to build your muscles.’ To tone your muscles… I don’t even know what that means. I said, ‘Well, you can stop talking like a girl. “A guy told me he wants to tone his muscles. And you either tap into it or you don’t.” Try not to have them make you think that this is outside you. “Look, Larry Scott may not look like Phil Heath, but he sure as hell looks better than you. So what does that tell you? That none of those things are necessary.” All of these events took place before 99% of the companies today even existed. It goes back to this whole list of firsts: first four-minute mile, first iron man triathlon, and first world’s strongest man. I don’t care how much product you take, I don’t care how much equipment you own, if you can’t get a handle on those three things, go home. And you either get your handle on them, or you’re doomed. They are either in your wheel house or they are not. But they can’t market those things to you, because those are yours. They play on those things to market their products. The three things they cannot market to you. What did he do to come up with that? He had his will, his discipline, and his desire. So if all of these things didn’t exist, but he could still achieve that… wow. So it’s unnecessary.’ To me, it’s all distraction.” So when people ask me what I think of whatever the new thing is, I say, ‘It wasn’t here last month, and a lot of really fit people were here last month. So someone else has their version of Bulletproof Coffee. “I hear this one all the time: ‘What do you think of Bulletproof Coffee?’ Every trend that comes along, somebody is not only doing it, but somebody is trying to capitalize on it. Here, he spells out the difference between people who succeed and those who fail-with the no-nonsense candor that only a SEAL can really get away with. The ex-Navy SEAL sniper-turned personal trainer worked his celebrity transformation magic on Brad Pitt ( Troy), Tobey Maguire ( Spider-Man), Chris Hemsworth ( Thor, The Avengers), and more. You might not know Duffy Gaver, but you know his work.